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The Internet And You

Ah, the internet. It’s like a massive library that fits in your pocket! Need to know what our beloved past presidents got up to? No problem. Want to find the best local eateries or contractors around? Easy peasy! With the click of a button, you can explore a world of information and knowledge that would make even the smartest smarty-pants green with envy. It’s no wonder so many people love it – with all that goodness just a few keystrokes away, what’s not to like? But how do you make your product easy to find?

SEO And Why It's Important

Search engines (like Google) send out tools to find information on the internet. They use this information to create a list of content called an index. When people search for something, the search engine looks through the index and chooses the most relevant information to show in the results. This is called search engine rankings. SEO helps search engines understand what is on a website and how relevant it is to specific keywords. This helps drive traffic to a website. It is important to have a strategy that keeps up with changes in search engine algorithms in order to maintain consistent traffic flow.

of online experiences begin with a search engine
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of people never scroll past the first page of results
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of users research a product before making a purchase
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